Event Credit Hours

ESSAE Educational Program
Point Values
Want to know how may Certified Association Executive (CAE) or Certified Meeting Professional (CMP) points you have earned attending ESSAE sessions? Need the name or date of a specific session? Search through the last 10 years of programs to see their values. In general, CAE/CMP guidelines value one hour of educational programming as equal to 1 clock hour (point).
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And track your CAE/CMP credits earned with ESSAE or add a recent qualified class?


2020 Programs

2020 Meetings, Membership & Marketing Institute (TripleM)
Friday, March 20, 2020
Full Program -  4.5 Points

Opening Keynote:
In Community We Trust
Kiki L'Italien, Senior Consultant at Tecker International
CEO and Host at Association Chat Communications Strategy

Breakout Sessions:

  • Membership Workshop: Recruiting, Engaging, Retaining Strategies & Tactics
    Scott Oser,  President, Scott Oser Associates

  • COVID-19: PR Tips to Protect Your Brand During a Downturn
    Paul Fahey, Vice President, Marketing Strategy, Overit

  •  Social Media and Modern-Day Advocacy
    Josh Poupore, APR, Senior Vice President, Corning Place Communications
    Chyresse Wells, APR, Public Relations Specialist, Corning Place Communications

  • Using Snack Sized Continuing Education Offerings to Increase Engagement and Enrollment
    Kiki L'Italien, Senior Consultant at Tecker International
    CEO and Host at Association Chat Communications Strategy

2019 Programs

2019 Harvest Highlight
Tuesday, October 8, 2019
Saratoga Casino Hotel
Saratoga Springs, NY
Full Day -  3 Points

Opening Keynote:
Building a Culture of Connection in a World of Disconnection
Jennifer Bashant, Ph.D., LMSW, MA, CEO, Building Better Futures, LLC

Breakout Sessions: 10:15 - 11:15 AM

  • Tech Tips and Tricks:  Become Immediately More Productive So You Can Still Make Happy Hour!
    Mike Pennington, CAE, Novi AMS Evangalist

  • Smart Business Solutions to Engage, Attract, and Retain Millennial & Gen Z Talent
    Ashira Prossack, Millennial & Gen Z Engagement Expert

  • 5 New Idea$:  Not Your Grandma's Non-Dues Revenue  
    Teri Carden, Founder & CEO, 100Reviews

Breakout Sessions: 11:30 - 12:30 PM

  • Mindful Workplaces:  Improve Relationships, Morale and Job Effectiveness 
    Jennifer Bashant, Ph.D., LMSW, MA, CEO, Building Better Futures, LLC

  • rEvolutionary Governance
    Jeff Arnold, MAM, CAE, President and Co-owner, Leading Associations

  • The Review Economy:  How Online Recommendations Impact Your Association and its Members 
    Ben Martin, CAE, Executive Director, The Review Society & Chief Engagement Officer, Online Community Results 

2019 Annual Conference & Trade Show
hursday, June 6, 2019
Albany Capital Center
Albany, NY
Full Day Plus CEO Breakfast - 5 Points
Full Day - 4 Points (does NOT include CEO session)
Each session is worth 1 CE each

8:00 AM Session
Association CEO & Aspiring Leaders Breakfast and Round Tables

Lowell Aplebaum, CAE, CPF

9:00 AM Opening Keynote:
Gain the Upper Hand:  Science Behind Human Connection
Matt Episcopo, Author and Motivational Speaker

11:00 AM Sessions 

  • Strategic Planning:  Best Practices and Next Practices
    Lowell Aplebaum, CAE, CPF, CEO & Strategy Catalyst, Vista Cova, LLC

  • Culture Shock:  What Small Associations Can Learn from Tech Company Culture
    Mark Sedgley, President & CEO, MemberClicks

  • Taming the Email Beast
    Randy Dean, The Email Expert

  • ADA in the 21st Century
    Carrie Laney, Executive Director, NYS Preferred Source Program for New Yorkers who are Blind and Albert Rizzi, Founder and CEO, My Blind Spot

 1:30 PM Sessions 

  • Gain the Upper Hand:  Networking
    Matt Episcopo, Author & Motivational Speaker

  • Smart Phone Success & Terrific Tablets
    Randy Dean, The Email Sanity Expert

  • GDPR - Privacy and Data Protection Challenges for Membership Associations
    Mitchell Noordyke, Westin Fellow, International Association of Privacy Professionals 
  • Tradeshow (R)evolution
    Lowell Aplebaum, CAE, CPF, CEO & Strategy Catalyst, Vista Cova, LLC

 3:00 PM Session 

  • Q&A with JCOPE
    Erin Lynch, Special Council to Lobbying, Carol Quinn, Deputy Director of Lobbying Guidance, NYS Joint Commission on Public Ethics (JCOPE) 


Meetings, Membership & Marketing Institute (TripleM)
Friday, April 5, 2019
Hilton Garden Inn Clifton Park
Clifton Park, NY
Full Day - 4 Points

Opening Keynote:
Seize Your Competitive Advantage
Tracy King, MA, CAE

10:15 AM Sessions

Intellectual Property Issues for Marketing and Social Media
George McGuire, Bond, Schoeneck & King, PLLC

Cultivating Genuine Connections at Events
Amanda Cook, Chief Partnership Officer, Map-Dynamics

Key Metrics to Identify Member Loyalty 
Tirrah Switzer, Product Marketing Manager, YourMembership | Community Brands

 11:30 AM Sessions
Pro Moves to Innovate for Impact
Tracy King, MA, CAE, CEO & Chief Learning Strategist, InspirEd

Outside the CVB - DMO Box
Amanda Pfeil, CMP, Director of Events, Visit Rochester; Gina Mintzer, CMP, Executive Director, Lake George Regional Chamber of Commerce & CVB; Rose DiLiello, Sales Manager, Discover Long Island

Non-Dues Revenue:  Just Can't Get Enough
Nicole Araujo, CAE, Director, Business Development, Naylor Association Solutions


2018 Programs

2018 Harvest Highlight
Tuesday, October 16, 2018
The Desmond
Albany, NY
Full Day 3 Points

Opening Keynote:
The Secret Sauce to Employee Motivation... It's Not Your Grandma's Recipe
Miranda VonFricken

Breakout Sessions: 11:30 - 10:30 AM

  • The Big Dance: Meetings Contracts That Make You Look Like a Hero
    Janee Pelletier, MBA, CMP, DES, Vice President of Communications & Events, MdBio Foundation

  • Creating a Culture of Accountability: A Panel Discussion on Ethics & Fraud in Associations

  • Digital Analytics for Organizations & Associations  
    Dan O'Leary, Senior Digital Strategist, Overit

Breakout Sessions: 11:45 - 12:45 PM

  • Culture of YOU! Owning Your Success 
    Miranda VonFricken, Talent, Training & Culture Expert, Mastermind Coach, and Host of #LinkedInLocal

  • How to Rejuvenate Membership Sales Through Smarter Marketing 
    Alexander Gutin, President, Web Scribble

  • Effective Advocacy and Membership Communications in the Digital Age 
    William Van Slyke, Principal, Van Slyke Strategic Consulting

2018 Annual Conference & Trade Show 
Thursday, June 21, 2018
Saratoga City Center & Saratoga HIlton
Saratoga Springs, NY
Full Day 4  Points

Opening Keynote:
SOARING to New Heights
Regina Clark, CSP

Breakout Sessions - 10:15 AM - 11: 15 AM

  • Successful tips to better contracts and navagating the red tape
    Dr. Julie Ducharme, Owner JD Consulting

  • Sociology First, Technology Second
    Paul Fahey, COO, Overit

  • Cybersecurity Awareness
    Terra Carnrike-Granata, Director of Information Security, NBT Bank

 Breakout Sessions - 11:30 AM  - 12:30 PM

  • Creating a WOW Experience
    Regina Clark, CSP

  • Creating A Social Strategy That Works
    Teah Teriele, Director of Marketing, Death Wish Coffee Company

  • Transform You Stress
    Kim Perone, CLC, Success Coach at Inspired Life Coaching
Association CEO Track - 10:15 AM - 12:30 PM
  • 2018 Financial Reporting MattersL New Accounting Standards
    Matthey H. VanDerbeck, CPA, Shareholder, PKHB CPA's

  • Times Up: Navigating Sexual Harrassment in an Evolving Legal and Cultural Landscape
    Michael Billok, Member, Labor & Employment, Bond Schoeneck & King, PLLC

Meetings, Membership & Marketing Institute (TripleM)
Friday, April 13, 2018
Hilton Garden Inn Troy
Troy, NY
Full Day 4 Points

Opening Keynote:
Conferences Re-Imagined: Move from Ordinary to Extraordinary
Megan Denhardt, CAE

10:14 AM Sessions

  • Building a Campaign for Success: Techniques to Achieve Advocacy Goals and Stakeholder Engagement
    Joshaua Poupore, APR, Senior Vice President, Corning Place Communications

  • Finishing Strong At Your Next Trade Show
    Jim Thompson, IOM, CAE, VP ASsociation Management & Strategic Development Capitol Hill Management Services (North Carolina)

  • It's Amazon's World and We Live in It: Customizing the Member Experience 
    Elizabeth Derrico, Principle Consultant, Elizabeth Derrico & Associates

11:30 AM Sessions

  • Walls Not Required: Alternative Learning Formats to Engage and Inspire Attendees
    Megan Denhards, CAE, President, The Denhardt Group

  • 5 Steps to Creating an Inbound Marketing Strategy at Your Association
    Callie Walker, MemberClicks

  • Membership SUSTAINability
    Jim Thompson, IOM, CAE, VP Association Management and Strategic Development, Capitol Hill Management Services (North Carolina)