Event Credit Hours

ESSAE Educational Program
Point Values

Want to know how may Certified Association Executive (CAE) or Certified Meeting Professional (CMP) points you have earned attending ESSAE sessions? Need the name or date of a specific session? Search through the last 9 years of programs to see their values – in general, CAE/CMP guidelines value one hour of educational programming as equal to 1 point.


2019 Programs

Meetings, Membership & Marketing Institute (TripleM)
Friday, April 5, 2019
Hilton Garden Inn Clifton Park
Clifton Park, NY
Full Day 4 Points

Opening Keynote:
Seize Your Competitive Advantage
Tracy King, MA, CAE

10:15 AM Sessions

  • Intellectual Property Issues for Marketing and Social Media
    George McGuire, Bond, Schoeneck & King, PLLC

  • Cultivating Genuine Connections at Events
    Amanda Cook, Chief Partnership Officer, Map-Dynamics

  • Key Metrics to Identify Member Loyalty 
    Tirrah Switzer, Product Marketing Manager, YourMembership | Community Brands

 11:30 AM Sessions

  • Pro Moves to Innovate for Impact
    Tracy King, MA, CAE, CEO & Chief Learning Strategist, InspirEd

  • Outside the CVB - DMO Box
    Amanda Pfeil, CMP, Director of Events, Visit Rochester; Gina Mintzer, CMP, Executive Director, Lake George Regional Chamber of Commerce & CVB; Rose DiLiello, Sales Manager, Discover Long Island
  • Non-Dues Revenue:  Just Can't Get Enough
    Nicole Araujo, CAE, Director, Business Development, Naylor Association Solutions


2019 Annual Conference & Trade Show 
Thursday, June 6, 2019
Albany Capital Center
Albany, NY
Full Day 5 Points

Opening Keynote:
Gain the Upper Hand:  Science Behind Human Connection
Matt Episcopo, Author and Motivational Speaker

11:00 AM Session

  • Strategic Planning:  Best Practices and Next Practices
    Lowell Aplebaum, CAE, CPF, CEO & Strategy Catalyst, Vista Cova, LLC

  • Culture Shock:  What Small Associations Can Learn from Tech Company Culture
    Mark Sedgley, President & CEO, MemberClicks

  • Taming the Email Beast
    Randy Dean, The Email Expert
  • ADA in the 21st Century
    Carrie Laney, Executive Director, NYS Preferred Source Program for New Yorkers who are Blind and Albert Rizzi, Founder and CEO, My Blind Spot

 1:30 PM Sessions

  • Gain the Upper Hand:  Networking
    Matt Episcopo, Author & Motivational Speaker

  • Smart Phone Success & Terrific Tablets
    Randy Dean, The Email Sanity Expert

  • GDPR - Privacy and Data Protection Challenges for Membership Associations
    Mitchell Noordyke, Westin Fellow, International Association of Privacy Professionals 
  • #MeetingsToo:  How to Prevent and Manage Sexual Harassment at Events
    Courtney Stanley, Owner/Partner, SarahxCourtney

3:00 PM Session

  • Q&A with JCOPE
    Erin Lynch, Special Council to Lobbying, Carol Quinn, Deputy Director of Lobbying Guidance, NYS Joint Commission on Public Ethics (JCOPE)


2018 Programs

2018 Harvest Highlight
Tuesday, October 16. 2019
The Desmond
Albany, NY
Full Day 3 Points

Opening Keynote:
The Secret Sauce to Employee Motivation... It's Not Your Grandma's Recipe
Miranda VonFricken

Breakout Sessions: 11:30 - 10:30 AM

  • The Big Dance: Meetings Contracts That Make You Look Like a Hero
    Janee Pelletier, MBA, CMP, DES, Vice President of Communications & Events, MdBio Foundation

  • Creating a Culture of Accountability: A Panel Discussion on Ethics & Fraud in Associations

  • Digital Analytics for Organizations & Associations  
    Dan O'Leary, Senior Digital Strategist, Overit

Breakout Sessions: 11:45 - 12:45 PM

  • Culture of YOU! Owning Your Success 
    Miranda VonFricken, Talent, Training & Culture Expert, Mastermind Coach, and Host of #LinkedInLocal

  • How to Rejuvenate Membership Sales Through Smarter Marketing 
    Alexander Gutin, President, Web Scribble

  • Effective Advocacy and Membership Communications in the Digital Age 
    William Van Slyke, Principal, Van Slyke Strategic Consulting

2018 Annual Conference & Trade Show 
Thursday, June 21, 2018
Saratoga City Center & Saratoga HIlton
Saratoga Springs, NY
Full Day 4  Points

Opening Keynote:
SOARING to New Heights
Regina Clark, CSP

Breakout Sessions - 10:15 AM - 11: 15 AM

  • Successful tips to better contracts and navagating the red tape
    Dr. Julie Ducharme, Owner JD Consulting

  • Sociology First, Technology Second
    Paul Fahey, COO, Overit

  • Cybersecurity Awareness
    Terra Carnrike-Granata, Director of Information Security, NBT Bank

 Breakout Sessions - 11:30 AM  - 12:30 PM

  • Creating a WOW Experience
    Regina Clark, CSP

  • Creating A Social Strategy That Works
    Teah Teriele, Director of Marketing, Death Wish Coffee Company

  • Transform You Stress
    Kim Perone, CLC, Success Coach at Inspired Life Coaching
Association CEO Track - 10:15 AM - 12:30 PM
  • 2018 Financial Reporting MattersL New Accounting Standards
    Matthey H. VanDerbeck, CPA, Shareholder, PKHB CPA's

  • Times Up: Navigating Sexual Harrassment in an Evolving Legal and Cultural Landscape
    Michael Billok, Member, Labor & Employment, Bond Schoeneck & King, PLLC

Meetings, Membership & Marketing Institute (TripleM)
Friday, April 13, 2018
Hilton Garden Inn Troy
Troy, NY
Full Day 4 Points

Opening Keynote:
Conferences Re-Imagined: Move from Ordinary to Extraordinary
Megan Denhardt, CAE

10:14 AM Sessions

  • Building a Campaign for Success: Techniques to Achieve Advocacy Goals and Stakeholder Engagement
    Joshaua Poupore, APR, Senior Vice President, Corning Place Communications

  • Finishing Strong At Your Next Trade Show
    Jim Thompson, IOM, CAE, VP ASsociation Management & Strategic Development Capitol Hill Management Services (North Carolina)

  • It's Amazon's World and We Live in It: Customizing the Member Experience 
    Elizabeth Derrico, Principle Consultant, Elizabeth Derrico & Associates

11:30 AM Sessions

  • Walls Not Required: Alternative Learning Formats to Engage and Inspire Attendees
    Megan Denhards, CAE, President, The Denhardt Group

  • 5 Steps to Creating an Inbound Marketing Strategy at Your Association
    Callie Walker, MemberClicks

  • Membership SUSTAINability
    Jim Thompson, IOM, CAE, VP Association Management and Strategic Development, Capitol Hill Management Services (North Carolina)

2017 Programs

Harvest Highlight
Thursday, November 9, 2017
Radisson Hotel Albany
Full Day 3 Points

Opening Keynote 
Eve Waltermaurer, Phd

General Sessions

  • Are You Ready? NYS Paid Family Leave
    Speaker: Kristen Smith, Bond Schoeneck & King, PLLC

  • Managing Disruption and Threats to the Contracted Room Block
    Speaker: Alisa Peters, CMP, CMM Senior Global Account Manager for Experient

  • A Simple Approach to Meet Your Critical Goals
    Speaker: Cameron Erickson, Principle, Camelot Solutions, Inc. 

  • Everything You Should Know About Pricing in Your Association
    Speaker: Kevin Whorton, President, Whorton Marketing & Research

  • Leveraging Component Organizations for Success: Affiliates, Chapters, Districts, Regions & Local
    Speaker: Brian Buff, Vice President, Association Management Operations, Capitol Hill Management Services, Inc. 

CEO Symposium
Sunday & Monday, September 10 & 11, 2017
Carey Institute for Global Good
Full Day 6 Points

General Sessions

  • Dinosaurs & Disruptors: Leadership Lessons for an Adaptive Association
    Speaker: David Gammel, CAE, Executive Director, Entomological Society of America

  • Trends in Association Governance
    Speaker: Donna Dunn, CAE, Senior Consultant, Tecker International, LLC. 

  • Documenting the Employee Relationship & Overview of New York Paid Family Leave
    Speaker: Robert F. Manfredo, Associate, Bond Schoeneck & King, PLLC. 

  • The Mindful Leader
    Speaker: Corey Jamison, Corey Jamison,Consulting, LLC 

38th Annual Conference & Trade Show
Thursday, June 1, 2017

Albany Capital Center - Albany, NY 
Full Day 4 Points

How will technology impact your association and/or business?
James Spellos, President
Meeting U.

General Sessions

  • Creating a Culture of Flexibility: Attracting Millennials
    Speaker: Evelyn Neale, President Successful Change

  • Event Planning Mistakes That Will Destroy Your Budget
    Speaker:  Megan Higgins, CMP, HMCC, Independent Planner & Event Marketing Consultant

  • Protecting Your Exempt Status in Changing Times
    Speaker: Thomas Simcoe, Esq. Bond, Schoeneck & King, PLLC

  • Advocacy: Tools and Tips that Fit Your Association 
    Speakers: Michael J. Borges, Executive Director, New York State Association of School Business Officials
    John T. Evers, PhD, Director of Government Affairs, The Business Council of NYS

  • 10 Commandments of AMS Transitions
    Speaker: Teri Carden, Founder ReviewMyAMS

  • Events Maximized: How to Utilize Tourism Agencies in Event Planning
    Speakers: Ross Levi, Vice President, Marketing Initiatives, Empire State Development (I LOVE NY) 
    Jill Delaney, President and CEO, NYS Tourism Industry Association

  • Please Don't Make Me Do This!
    Speaker: James Spellos, President Meeting U.

  • Building a More Strategic Board through Trends Awareness
    Speaker: Sue Pine, CAE, VP of Professional Development at AH AMC, National Accounts at Philadelphia Convention & Visitors Bureau
    Senior Director, NAPO (National Association of Professional Organizers)  

  • Employee “Engagement” – Court them and they’ll never leave\
    Speaker: Whitney W. Merrill, Partner, Retirement Planning Specialist, Angelo Planning Group, LLC

Meetings Membership & Marketing Institute
Friday, April 7, 2017

Saratoga Hilton - Saratoga, NY 
Full Day 4 Points

Opening Keynote:
Networking Evolution: Building Stronger Relationships

Speaker: Lowell Aplebaum, CAE, CEO, Next Connextion

General Sessions:

  • Building a Membership Valuation Program
    Speaker: Garry Polmateer, Managing Partner, Red Argyle

  • Planners & Suppliers: A Successful Partnership 
    Speaker: Mame Noonan, CMP, Global Account Executive, Conference Direct

  • Media Relations Beyond Press Releases
    Speaker: Alison Krawczyk, Director of Public Relations, Overit

  • Member Retention: Creating the Member Experience 
    Speaker: Lowell Aplebaum, CAE, CEO, Next Connextion

  • How to Uncover and Facilitate Learning & Connections that Meeting Attendees Actually Want and Need
    Speaker: Adrian Segar, Founder, Conferences That Work

  • Social Media Ethics: #BlurredLines
    Speaker: Carla Schlist, Director of Business Development, American Institute of Architects New York State

2011 - 2016 Credits