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CATEGORIES:Webinar
SUMMARY:How to Print Money With Online Education
DESCRIPTION:
Register
COVID-19 has disrupted the association revenue models. With
meetings and other live revenue streams coming to a halt, online digital r
evenue has become a #1 priority. Online education is the key to driving new
revenue sources and member value. During this session, Tom Morrison and Ad
rienne Segundo will unpack the keys to building an online education, certif
icate programs and credentialing will drive non-dues revenue and your value
to a whole new level. Don’t miss it.
Presenter
Tom Morrison is a 1990 graduate of Florida State University
with a B.S. in Finance. He began his career in association management in 1
995 as an Executive Vice President, hired to assume the role of CEO of the
Florida Automotive Industry Association.In late 2005, Tom was hired by the
Metal Treating Institute as Executive Vice President, to assume the role of
CEO of management in 2008. Tom has been instrumental in helping MTI drive
growth in their member value proposition, trade show, annual conferences, o
nline technical training, and use of technology throughout the organization
. Through Tom’s leadership, MTI’s net worth has grown over 1,500% since 200
6.Tom is active in the Florida Society of Association Executives, Council o
f Manufacturing Executives, and American Society of Association Executives.
In 2012, due to peer recognition of Tom’s professionalism, business innova
tion, and passion, he was named the FSAE Association Executive of the Year.
On numerous occasions Tom has been published in national publications, incl
uding FSAE's Source Magazine and ASAE's Associations Now, and most recently
recognized as a case study in the book, The Art of Membership, by Sheri Ja
cobs.In addition to running a full-time association, Tom has become a natio
nally sought after speaker on the new UBERIZATION economy, associations max
imizing value and engagement, and individuals obtaining their personal fulf
illment and quality of life they desire.Tom's presentations bring an energy
that fills the entire room, inspiration to change, motivation to take acti
on, and a depth of content that hits at the heart of what your members need
to hear about the future.Tom is married to his rockstar wife, DeAnna, and
they have three married, young adult children, two grandchildren, and numer
ous grand-dogs and cats.
How To Attend
Join the live program from your
office, home, or hotel room using a computer with high speed internet. You
may ask questions, participate in surveys, and post comments from your comp
uter during the program. Please note that credit (if available) is only pro
vided to registered attendees participating at their own computer and phone
. Simple instructions with a link to the program will be sent when you regi
ster and again the day before the webinar.
Credit
If applicable, you may obtain credit in multiple jurisdictions
simultaneously for this program (see pending/approved list below). Registr
ants in jurisdictions not listed below will receive a Certificate of Attend
ance/Completion that may or may not meet credit requirements in other juris
dictions. Where applicable, credit will be only awarded to a paid registran
t attending the live program at their own computer and phone.
DTSTAMP:20240328T174451
DTSTART;TZID=America/New_York:20201021T133000
DTEND;TZID=America/New_York:20201021T143000
SEQUENCE:0
TRANSP:OPAQUE
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