Call for Presenters and Session Facilitators

The ESSAE Program Committee is currently looking for experienced thought leaders, industry innovators, and dynamic presenters who can engage their audience and initiate thought-provoking discussions focused on learning that can help us grow and advance the association community for the annual Harvest Highlight program.

The Annual Harvest Highlight is back IN PERSON - after a 2 year hiatus - and will be held on Monday, October 24, 2022 in Albany, NY. It is the can’t miss event for fall program association professionals and business partners.

The ESSAE audience is composed of association executives, their staff, meeting professionals, and industry partners who run the gamut from hotel sales managers to professional service providers and consultants. Learning levels are diverse, with most participants being high-level/theoretical to mid-level/practical and responsible for decisions that affect membership, marketing, communications, meetings, and events. 

The Program Committee Chooses Content Leaders
ESSAE has a volunteer-led Program Committee that will review content submissions and extend invitations to potential speakers and content leaders. The committee is seeking proposals that reflect sound adult learning principles and deliver exceptional learning experiences. Proposals should demonstrate an ability to: 

  • Reflect innovation and cutting-edge content
  • Stimulate and provoke discussion and audience engagement
  • Provide diverse approaches for different types of learners
  • Provide concrete examples and relevant takeaways that can be utilized immediately
  • Use methods that draw out relevant past knowledge and experiences
  • Motivate learners with a goal- or outcomes-focused design
  • Demonstrate the relevance of lessons through “real-life” case studies as they relate to the current business environment.

**Educational sessions are limited to 60 minutes each.**

Exposure to the Association Community!
Speaking at an ESSAE event is a high-value marketing opportunity. Many of ESSAE’s members look to current and former ESSAE content leaders when they need to hire a speaker for an event, so speaking at ESSAE is great exposure to ESSAE’s association community. Submissions will be reviewed by the ESSAE staff and Program Committee. Submit your presentation proposal(s) by Monday, August 8, 2022 using our online form!

Topic Area / Content Focus

As you plan your proposal submission, please consider the topic areas listed below which have been identified as potential focus areas for Harvest Highlight. While proposals may address more than one area, you must select one which fits best. The example topics below are intended to help you develop ideas, but we welcome and encourage additional ideas as well as encourage submissions that highlight how organizations have pivoted in these areas.

  • CEO to CEO Chat - Facilitated Round Tables
  • Non-Profit / Association Governance
  • Technology / Efficiency Skill Building
  • Mobile Apps
  • Leadership Development
  • DEI Initiatives
  • Public Speaker / Self Promotion
  • Boot Camp Style Session
  • Peer-Peer Learning Style
  • Leveraging Social Media for Business
  • Leveraging Practical (and affordable) Marketing Resources
  • Moving beyond 2019... trends for associations going forward
  • Remote Work / Impacts / Costs
  • Workforce Development
  • Sponsorships - Soliciting, Developing, Improving ROI (beyond building a sponsorship package)

Membership Services, Retention, Recruitment

  • Retention post-pandemic and growth
  • Digital membership development strategies
  • Expanding DEI culture
  • Evaluating ROI of programs & services
  • Authentic & effective program development
  • Non-Dues Revenue
  • Diversity and Inclusion
  • Member Benefits
  • Member Dues
  • Member Value Proposition
  • Membership Models
  • Prospecting & List Generation
  • Building Communities
  • Increasing Engagement
  • Generational Member Engagement
  • Relationship Marketing/Management

Marketing & Communications / Branding

  • Crisis Management
  • Media & Public Relations
  • Strategic marketing and result tracking
  • New marketing strategies for associations
  • Communication techniques 
  • New Apps / Technology / Tips / Tricks
  • Online Engagement / Social Media
  • Demand Generation
  • Digital Revenue Generation
  • Digital Marketing
  • Marketing Metrics & Analytics
  • Product Management / Positioning
  • Promotion & Advertising
  • Website Development

Meeting and Event Management / Planning & Education

  • Meeting Registration Applications
  • Incorporating DEI
  • Pricing hybrid events
  • Annual Conferences & Trade Show Design
  • Partnerships / Sponsorship Models
  • State Guidelines, best practices, and legal liabilities for future in-person events
  • Increase virtual event engagement and discussion
  • Engaging Vendors to support virtual/hybrid events
  • Bridge the gap between remote and in-person learning/learners
  • New event contract considerations

All submissions should include:

  • Name, Credentials, Title, Organization, Email Address, Phone, City & State
  • Session Title, Description, and Learner Outcomes
  • Speaker Biography

Submissions will be reviewed by the ESSAE staff and Program Committee. Submit your presentation proposal(s) by Monday, August 8, 2022.

Be sure to let us know if your presentation will include any of the following elements:

  • Live Polling
  • Small-Group Discussions
  • Q&A or Panel Discussion
  • Facilitated Roundtables
  • Other Form of Audience Engagement (please provide details)

Tips for your proposals

Content is king - If you really want to impress the ESSAE audience, pack your presentation with powerful content. 

Make it compelling - The ESSAE audience is composed of association executives, their staff, meeting professionals, and industry partners who run the gamut from hotel sales managers to professional service providers and consultants. Learning levels are diverse, with most participants being high-level/theoretical to mid-level/practical.

Be authentic and vulnerable - Don't be afraid to speak of failure as well as success.

Customize - Be sure your content truly speaks to the association audience and is customized to their unique situations.

Knowledge sharing is the most effective marketing!

While we have captured many topic suggestions from our survey results, the list above is not an exhaustive one! Don't see your topic listed? Submit anyway! We are happy to receive your creative presentation ideas.  

Professional development opportunities are more important now than ever before. Helping to develop employee skills, boost morale, and improve recruitment efforts.

  • Employees who participate in professional development are more engaged, loyal, and committed to meeting their company’s challenges.
  • Employees who apply new skills and knowledge to their work help their company become more competitive.

We remain committed to offering a robust learning experience, including education sessions and networking opportunities in support of your association career